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We created the video content for the naming ceremony of MSC World America, MSC Cruises’ newest flagship, including an opening sequence where laser effects and visuals came together for a truly immersive kick-off.

The event started in Miami and continued on Ocean Cay, the brand’s private island in the Bahamas, where we also designed the visuals for the official party.

Alongside the show content we produced a series of social videos to promote the ship and MSC’s new cruise terminal in Miami, the largest in the world.