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Adidas x Santeria

2019   ----- -----------    Milano

Creative direction, installations and visual show for Adidas official event during Milano Music Week 2019. Temporary light design installation at Adidas Flagship Store in Milan.

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Concept

Since the relevant connection between Adidas Originals and Hip Hop culture, we picked the iconic AKAI MPC as the main element of the project’s visual identity.

Adidas

Flagship Store

Milan

CREATIVE DIRECTION

INSTALLATION

LIGHT DESIGN

Via Tocqueville 11

20154 - Milano, IT

18 NOVEMBER 2019

11  DECEMBER 2019

Live visuals / Balera Favela

Visual design / contents for Balera Favela showcase

Live visuals / Concerto

Visual design / contents for Concerto